The Entertainer has more than 100 stores in the UK, and stocks thousands of products online at TheToyShop.com.
With 30 years experience in the retail industry, there's not much we don't know about toys.
We're experts in what kids love, and our winning combination of fair prices and excellent customer service means we're a favourite with mums and dads too.
Charity - The Entertainer tithes its profits via its charitable wing, The Grant Foundation, which makes donations to several children's charities. We also have an industry-leading payroll giving scheme with over 500 of our employees giving money to charity direct from their monthly pay.
Sunday trading - You won't find any of our stores open on Sundays. That's because we're part of the 'Keep Sunday Special' campaign. Our teams work extremely hard all week, so Sundays are reserved as a day to relax and spend time with friends and family.
Ethics - We only sell toys we believe have real play value, represent good value for money and are suitable for the children they're made for.
Recycling - We care about the environment and we're doing our bit to cut down on unnecessary waste. Check out our recycling page to find out what we're up to.